Orange teamed up with Skyboy and Novelab to create an immersive experience to launch the Samsung S22 Ultra. With a smartphone in hand, viewers are invited to scan a QR code and immerse themselves in a lifelike galaxy. As an astronaut, they can create their own journey and discover the features of the new smartphone.
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Vandals is a video game about the world of street art and graffiti, created by French artist Cosmografik. Vandals allows players to explore street arts across 5 different cities, create their own graffiti and escape the authorities.
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Nestled in the High cantons of Hérault, the village of Avène is well known for its thermal water with skin benefits. The thermal center of the Pierre Fabre laboratories treats several thousand spa guests every year.
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In the Spring of 2021, Novelab created 6 virtual reality experiences for a territory located in the South of France. Linked together by a narrative thread, these interactive experiences compliment the permanent exhibitions of 6 touristic sites of the territory. Thanks to them, the visitor dives into a series of travels in the past, an
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On the occasion of the first ceremony of the Étoiles du Jouet, Gulli and J2F Production asked us to imagine the set for this unique show, a fantasy planet that celebrates the 11 toy categories selected by the Fédération du Jouet. A real showcase for toys, where two presenters welcome children to compete to discover
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Novelab collaborated with DBD agency for a press event in June 2021 as part of Hennessy’s new artistic collaboration for the limited edition “Hennessy Very Special” with Les Twins.
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Novelab participated in the conception and the on-site installation of 13 digital mediation devices for the redesign of the scenographic visit of the MuséoParc Alésia in Bourgogne. The inauguration of this new and playful journey took place on July 3rd, 2021. The MuséoParc Alésia is a heritage interpretation site whose narrative is centered on Gallo-Roman
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The Chauvet cave establishes a tangible link between our ancestors and our contemporary cultural identity. Our goal was not to tell the story of the cave but to illustrate the role and place of artists in Paleolithic societies.We bring visitors a sense of proximity to the people behind the first masterpiece in our history through
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On the occasion of its 100th anniversary, British Airways has opened a temporary exhibition on the future of aeronautics at the SaatchiGallery in London. During his visit, the visitor is invited to a journey through the history of aviation in VR and experience the a flight experience.
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The Rouen’s Dungeon, also known as the Joan of Arc Tower, is an 800 years old tower classified as a historical monument. In order to enhance it’s historical and cultural heritage, the metropole Rouen Normandie asked Novelab to design something both fun and educational : a Hyper Escape Game.
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