On the Morning You Wake : to the end of the world

_ CLIENT

Atlas V – Archer’s Mark

_ RELEASE

2022

_ TECHNOLOGY

Virtual Reality

On the Morning You Wake (to the End of the World)” is a virtual reality documentary that immerses the audience in the first-hand experience of citizens in Hawaï to make clear the fundamental injustice of a world where nuclear weapons exist.

Novelab was a key collaborator, since we were in charge of the development of the project (programming, Tech Art, 3D graphics, sound design and animation).

_Credits

_WRITTEN BY
Jamaica Heolimeleikalani Osorio
Mike Brett
Steve Jamison

_CREATED BY
Mike Brett
Steve Jamison
Arnaud Colinart
Pierre Zandrowicz

_PRODUCERS
Arnaud Colinart
Jo-Jo Ellison
Mike Brett
Steve Jamison

_CO-PRODUCER
Kurban Kassam

_ORIGINAL MUSIC BY
Bobby Krlic

_MUSIC SUPERVISOR
Ed Baillie

_PRODUCTION DESIGNER
Lyall Hakaraia 

_HAIR & MAKE-UP DESIGNER
Tolomani Neemia

_CASTING BY
Lyall Hakaraia
Amy Pemberton-Warbrick

_EXECUTIVE PRODUCERS
Marianne Lévy-Leblond
Lili Blumers
Alexander Glaser
Tamara Lilinoe Patton
Susanna Pollack
Colum Slevin
Yelena Rachitsky
Amy Seidenwurm
Lizzie Francke

_PARTNERS
Archer’s Mark
Atlas V
Games for Change
Princeton University’s Program on Science and Global Security (SGS)

_SUPPORTERS
British Film Institute
Arte France

_ NOVELAB TEAM (DEVELOPMENT)

_EXECUTIVE PRODUCER : Paul Mezier

_CREATIVE TECHNOLOGIST : Vincent Malizia

_PROJECT MANAGERS : Marc Poisson & Vincent Vidal

_LEAD DEVELOPER : Antoine Guerchais

_LEAD TECHNICAL ARTIST : Robin Picou

_TECHNICAL ARTIST : Fabien Lacan & Léon Denise

_SENIOR DEVELOPER : Yannick Comte

_DEVELOPERS : Nathan Garbe & Lucas Repele

_3D ARTISTS : Renaud De Bellefon & Anthony Rubier

_SOUND DESIGNERS : Florent Dumas & Antoine Wert

_ANIMATOR : Alan Sorio

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In January 2018, as Hawaii residents went about their daily lives, everyone in the state received a text message from the Hawaii Emergency Management Agency.

As cellular communication networks collapsed, and panic took hold of the population, 1.4m people had to contemplate the very real possibility that they were about to become victims of a nuclear attack.

This project is a long-term impact campaign that aims to inspire people around the world to take action to shape the future of nuclear weapons policy. It offers a number of ways for people to get involved and work together to abolish nuclear weapons.

The experience uses virtual production techniques such as volumetric capture and innovative documentary storytelling.
Avoiding computer-generated characters and overcoming the challenges of large-scale volumetric capture was essential to maximize the emotional immersion of each scene.

The resulting human assets are organic, authentic and natural – everything our clients were looking for in terms of physical and emotional impact. But they were also data-intensive and required months of pipeline testing to optimize them for a long-lasting narrative experience designed primarily for the Oculus Quest 2 headset.

On-the-Morning-You-Wake-Still-Chap 3-1

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